Starting your investment journey can feel overwhelming, especially if you’re new to investing, with so many unfamiliar terms, market fluctuations, and a wide variety of investment options. But don’t worry—investing doesn’t have to be complicated! With the right information, you can start making confident decisions about your money and work towards a secure financial future.
Whether you’re curious about how to invest or just beginning to explore your options, this guide breaks down everything you need to know to get started. From setting goals to choosing the right accounts, you’ll find clear steps to help you build wealth and make your money work for you.
- Why invest
- Understanding the basics
- Setting financial goals
- Choosing the right investment accounts
- Starting and staying consistent
- Picking an investment platform
- Being patient
Why Invest?
Why should you consider investing instead of simply keeping your money in a savings account? While saving is a great habit, regular savings accounts often don’t keep pace with inflation, meaning your money could lose value over time.
Investing, on the other hand, allows your money to work for you. Here’s why it’s a smart move:
- Outpace Inflation: Inflation gradually reduces the buying power of your money. Investing in assets like stocks or mutual funds can help your wealth grow faster than inflation, so your money holds its value over time.
- Grow Your Wealth: Investments offer the potential for higher returns compared to traditional savings accounts. This growth can help you build wealth more effectively.
- Achieve Financial Goals Faster: Whether you’re saving for a home, planning for retirement, or funding a major life event, investing can accelerate your progress.
- Earn Passive Income: Some investments, like dividend-paying stocks or GICs, generate passive income, which can help supplement your lifestyle or provide extra income during retirement.
Ready to explore how to invest wisely? Let’s break down the basics so you can get started with confidence.
Understanding the Basics
When you’re new to investing, understanding the different types of investments is essential for making informed decisions. Each investment type comes with unique benefits and levels of risk. Here’s a breakdown to help you get familiar:
- Stocks: When you buy a stock, you’re purchasing a small piece of ownership in a company. Stocks can grow significantly in value over time and may pay dividends (a share of company profits). However, they can also fluctuate in value, making them higher risk.
- Bonds: Bonds are essentially loans you provide to governments or corporations. In return, they pay you interest at regular intervals. Bonds are generally lower risk than stocks but offer more modest returns.
- Mutual Funds & ETFs: These investment types pool money from many investors to create a diversified portfolio of stocks, bonds, or other assets. They’re great for a wide range of investors who want diversification without picking individual investments.
- GICs (Guaranteed Investment Certificates): GICs are low-risk investments where your initial deposit is protected, and you earn a guaranteed return. These are ideal for conservative investors or short-term goals.
Before deciding where to invest, consider your comfort with risk. Higher-risk investments like stocks can offer greater growth potential, but they also experience more market fluctuations, which may not suit every investor. If you prefer stability, safer options like bonds or GICs might be better suited for you.
Setting Financial Goals
A successful investment plan starts with clearly defined financial goals. Knowing what you’re working towards can help you choose the right strategies and stay motivated. Whether you’re investing for short-term needs or long-term success, setting the right goals is essential.
Here’s how to think about your financial goals:
- Short-Term Goals (1-3 years): Emergency funds, vacation planning, paying off minor debts. Safer investments like GICs or high-interest savings accounts are ideal.
- Mid-Term Goals (3-10 years): Saving for a home down payment or a child’s education. Moderate-risk options like balanced mutual funds can help grow your wealth steadily.
- Long-Term Goals (10+ years): Retirement planning, wealth building, or passive income generation. Growth-focused investments like stocks or equity mutual funds may be better suited here.
Having a Mainstreet and Aviso Wealth Advisor create a personalized financial plan can also help you manage multiple goals effectively and stay on track.
Choosing the Right Investment Accounts
Selecting the right investment account is key to maximizing your returns, especially with tax benefits and contribution limits to consider. Here’s a breakdown of popular account types and when they might be right for you:
- Tax-Free Savings Account (TFSA): A flexible account where investment growth is tax-free. Ideal for both short-term savings and long-term investments.
- Registered Retirement Savings Plan (RRSP): Contributions are tax-deductible, and investment growth is tax-deferred, making it perfect for retirement savings.
- First Home Savings Account (FHSA): Designed specifically for first-time homebuyers with tax benefits for both saving and withdrawing for a home purchase.
Not sure which account fits your goals? Book a meeting with a Mainstreet and Aviso Wealth Advisor to discuss your options.
Starting Small and Staying Consistent
You don’t need a lot of money to start investing—small, consistent steps can make a big difference. Whether you’re just beginning or looking for ways to build better habits, starting small is a powerful strategy.
Ways to Start Investing Consistently:
- Pre-Authorized Contributions (PAC): Automate your investing by setting up a PAC. This allows you to transfer a fixed amount from your bank account to your investment account regularly, making it easier to stay on track without having to think about it.
- Dollar-Cost Averaging: This approach involves investing a fixed amount at regular intervals, no matter what the market is doing. By doing so, you buy more shares when prices are low and fewer when prices are high, which can help balance out market volatility.
- The Power of Compounding: Compounding means earning returns on both your original investment and the returns it generates over time.
- For example, if you invest $1,000 with a 5% annual return, you’ll earn $50 in the first year, bringing your total to $1,050.
- The next year, you’ll earn 5% on $1,050, giving you $52.50 in returns.
- Over 10 years, that same $1,000 could grow to over $1,628—all without adding extra money!
Remember, small steps today can lead to big results tomorrow. With consistency and patience, your investments can grow significantly over time.
Choosing the Right Investment Platform
Deciding where to invest your money can be just as important as choosing what to invest in. Whether you prefer hands-on guidance or a self-directed approach, there’s a platform to match your style.
Here’s a breakdown of common investment platforms:
- Full-Service Advisor: If you’re looking for personalized support and expert advice, working with a full-service wealth advisor can be a great choice. They can help you create a financial plan, select the right investments, and provide ongoing support when market conditions change. This option is ideal if you prefer guidance or are new to investing.
- Discount Brokerage: If you’re comfortable managing your own portfolio, a discount broker, like Qtrade Direct Investing®, offers a low-cost way to buy and sell investments like stocks, bonds, and ETFs. It’s a great fit for hands-on investors who want to be in full control of their decisions.
- Robo-Advisors: If you want a hands-off approach, robo-advisors like Qtrade Guided Portfolios® automatically create and manage a diversified portfolio for you. They use algorithms based on your risk tolerance and goals, making them a convenient choice for beginners who want automated investing.
Unsure which platform suits your investment style? Our Mainstreet and Aviso Wealth Advisors can help you explore your options and find the best fit for your financial goals.
Being Patient and Staying the Course
Investing is a marathon, not a sprint. Markets rise and fall but staying patient and consistent can make all the difference in achieving long-term financial success.
Why Patience Matters:
- Long-Term Trends Favor Growth: While markets can be unpredictable in the short term, history shows that they tend to grow over the long term.
- Avoid Emotional Decisions: It’s tempting to sell when the market dips, but this can lock in losses. Staying invested allows your portfolio time to recover and grow.
- Focus on Your Timeline: If your goals are years away—like retirement or wealth building—short-term market drops are less impactful on your overall success.
Tips for Staying the Course:
- Review Your Financial Plan Regularly: Checking in on your progress can reassure you during market dips.
- Keep a Diversified Portfolio: A mix of assets can reduce risk and balance returns.
- Talk to a Mainstreet and Aviso Wealth Advisor: If market movements make you uneasy, a professional can help you stay grounded and focused on your goals.
Remember, successful investing is about time in the market—not timing the market.
Ready to Get Started?
Investing doesn’t have to be overwhelming. By starting small, staying consistent, and keeping your long-term goals in mind, you can build wealth and create a brighter financial future.
If you’re ready to take the next step or want a bit more guidance, our expert Mainstreet and Aviso Wealth Advisors are here to help. Whether you need guidance on how to invest, choosing the right account, or building a personalized financial plan, we’re committed to helping you succeed. Book an appointment today to get started.
Online brokerage services are offered through Qtrade Direct Investing. Mutual funds and other securities are offered through Aviso Wealth. Qtrade Direct Investing, Qtrade Guided Portfolios and Aviso Wealth are divisions of Aviso Financial Inc.Unless otherwise stated, mutual funds, other securities and cash balances are not covered by the Canada Deposit Insurance Corporation or by any other government deposit insurer that insures deposits in credit unions. Online brokerage services are offered through Qtrade Direct Investing, a division of Aviso Financial Inc. The information contained in this article was obtained from sources believed to be reliable; however, we cannot guarantee that it is accurate or complete. This material is for informational and educational purposes and it is not intended to provide specific advice including, without limitation, investment, financial, tax, or similar matters.